THE SOFT SKILLS BOOK
THE KEY DIFFERENCE TO BECOMING HIGHLY EFFECTIVE AND VALUED 'I can’t think of any professional who wouldn’t benefit from this concise and useful book. I’ll be ordering a copy for each member of my team.' AJ Rollsy, Founder at HealthPoint Research. The Soft Skills Book is an indispensable guide for anyone eager to develop their professional career. Every job requires different strengths and capabilities, but soft skills form the backbone of any successful career. These are the skills that enable you to listen to and collaborate effectively with other people, manage individuals, lead teams and run projects, communicate your ideas persuasively and build a social network that will enhance your career. The Soft Skills Book is short and to the point and full of practical tools and frameworks you can use immediately to become more effective at work. To get an idea of what the book is like, check out this 1-minute introduction, this 3-minute simulated browse or this 65-minute video. |
Buy your copy HERE or from other retailers. |
THE SMART MARKETING BOOK
THE DEFINITIVE GUIDE TO EFFECTIVE MARKETING STRATEGIES 'There are just a few books that should be on every marketer's desk. This is one of them.' Douglas Burdett, host of The Marketing Book Podcast. The Smart Marketing Book is a handbook for modern marketing. It provides practical, evidence-based advice and inspiration on all aspects of marketing from business, brand and innovation strategy through to communications, sales promotion and customer experience. It contains no waffle nor jargon - just clear explanations and unique frameworks and visualisations that make sophisticated ideas easy to grasp, plus famous examples that bring key concepts to life. It offers the clearest summary of marketing principles and latest thinking available. The Smart Marketing Book is ideal for: - Students and young professionals looking for a rounded understanding of modern marketing - Entrepreneurs wanting their start-up to thrive in market - Experienced marketers seeking to fill gaps in their knowledge - Anyone who is interested in marketing but not the tedious detail To get an idea of what the book is like, check out this 3-minute simulated browse. |
Buy your copy HERE or from other retailers. |
100 INDISPENSABLE FRAMEWORKS - DELUXE EDITION
'I love, love, love the book. Super simple, great reminders of things that either I do instinctively, or I have been taught but struggle to recall precisely. The sort of book I can flick through on the train and something will be useful for the day ahead’. James Cummings, Vice President, Global Insights & Analytics at Anheuser-Busch InBev. A collection of 100 frameworks designed to provide inspiration and guidance to business professionals. Each framework is shown using hand-drawn colour illustration, accompanied by a written commentary. 100 Indispensable Frameworks - Deluxe Edition is ideal for: - Young business professionals looking for tips that will give them an edge - Seasoned professionals seeking new ideas and inspiration - Entertaining guests waiting in reception - Coffee tables and for browsing whilst in the bathroom - Giving to clients at conferences etc. Buy your copy HERE. |
Buy your copy HERE. |